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Canadian Red Cross and Walmart Canada annual campaign raises more than $3.6 million to support disaster relief and preparedness

Oct. 15, 2025

Ottawa, ON - October 15, 2025 - The Canadian Red Cross is pleased to announce its annual giving campaign with Walmart Canada raised more than $3.6 million, which includes Walmart Canada’s generous $1 million kick-off donation. Funds raised will help contribute to the Canadian Red Cross’s emergency response and preparedness efforts for emergency events across the country.

As domestic emergencies are occurring with increasing frequency and severity, the annual campaign helps to ensure the Red Cross can respond quickly and provide vital assistance to help people affected by events such as fires and floods.

"We are extremely grateful to Walmart Canada, its associates and customers for their contributions that will support vital assistance in emergencies,” said Janet Johnson, chief development officer at the Canadian Red Cross. “Year after year, they demonstrate their commitment to supporting us to respond in communities across the country, to help those affected by emergencies and disasters."

"Our longstanding relationship with the Canadian Red Cross reflects Walmart Canada’s deep commitment to supporting communities when they need it most,” said Rob Nicol, vice president, corporate affairs and communications at Walmart Canada. “Through our annual campaign, we’ve seen the incredible generosity of our associates and customers come to life, helping to provide critical relief and preparedness resources across the country. Together, we’re making a real difference for Canadians facing emergencies."

Walmart Canada is the largest corporate supporter of the Canadian Red Cross. Over the past 22 years, Walmart Canada, together with its associates and customers, has raised more than $77 million for the Red Cross.

About the Canadian Red Cross
Here in Canada and overseas, the Red Cross stands ready to help people before, during and after a disaster. As a member of the International Red Cross and Red Crescent Movement – which is made up of the International Federation of Red Cross and Red Crescent Societies, the International Committee of the Red Cross and 191 national Red Cross and Red Crescent societies – the Canadian Red Cross is dedicated to helping people and communities in Canada and around the world in times of need and supporting them in strengthening their resilience.

About Walmart Canada
Walmart Canada operates a chain of more than 400 stores nationwide serving 1.5 million customers each day. Walmart Canada's flagship online store, Walmart.ca is visited by 1.5 million customers daily. With more than 100,000 associates, Walmart Canada is one of Canada's largest employers and is ranked one of the country's top 10 most influential brands. Walmart Canada's extensive philanthropy program is focused on supporting Canadian families in need, and since 1994 Walmart Canada has raised and donated more than $850 million to Canadian charities. Additional information can be found at walmartcanada.ca and on Walmart Canada's social media pages - FacebookXInstagram and LinkedIn