Discovering the latest beauty trends and making them easy for Canadians to get their hands on them is a very exciting part of my role at Walmart Canada as a cosmetics merchant. At Walmart Canada, we want to help Canadians glow up their beauty routines with amazing value, excitement and prices that don’t break the bank.
Introducing DAISE, a Walmart Canada exclusive
We’re thrilled to welcome DAISE to our comprehensive and affordable beauty lineup as their exclusive retailer in Canada. We’ve been searching for a brand that resonates with our younger customers, and DAISE is just what we needed!
Launched in late 2024 by the co-founder of MONDAY Haircare, Jaimee Lupton, DAISE provides a range of mood-matching bath, body, fragrance and lip products.
Designed with a modern aesthetic and playful edge, DAISE is perfectly tailored for our Gen Z and Gen Alpha customers who are always on the lookout for the next big thing – just like our merchants are. With social media at their fingertips, this demographic is more informed than ever about beauty trends – from product ingredients to multi-step regimens- and they’re discerning about which products they’ll add into their routines.
I love how DAISE products, which are uniquely tailored for younger skin, give beauty lovers a chance to play experiment and express and explore who they are through mixing and matching fragrance, colour and more.
Our DAISE assortment
Walmart Canada’s assortment of DAISE products includes:
- Fragrance body mist: Perfect for the hair and body
- Body spray and deodorant: To keep wearers feeling cool
- Foaming body wash: That leaves skin feeling moisturized, soft and subtly scented
- Body scrub: Packed with skin-loving ingredients
- Lip balm: Soften lips with balms
- Bath bombs: Make every bath fizzy, fragranced and fun
A beauty destination
At Walmart Canada, we’re proud to be a go-to beauty spot for everyone. From trusted national brands to the latest viral must-haves, we’re diversifying our assortment to serve Canadians at every stage of their beauty journey. With the addition of DAISE, we’re now opening the door to a new generation of beauty lovers, and we can’t wait for our customers to experience it!
