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We've got you covered! Stefan the Holiday Helper is here to assist Walmart Canada's customers with all their gifting needs

Nov. 25, 2024

Everyone could use their very own Christmas elf to make the season feel a little more seamless. While holiday shopping at Walmart can relieve some of the stress as a trusted one-stop holiday shop, this year we have something a little extra up our (spirited) sleeves.


The star of this year’s holiday TV commercial, titled Holiday Helpers, features Stefan, a very enthusiastic Walmart associate dressed as an elf. Like all our associates, Stefan is dedicated to helping customers with all their holiday gifting needs. With Stefan, it’s in a humorous and playful way.


“We understand that the holiday season can be stressful with endless decorating, gift buying, and entertaining. That’s why we’re proud to be a trusted one-stop holiday shop where customers can find everything they need to make the holidays magical – - and stay on budget,” said Melissa Pereira, Director, Creative and Content at Walmart Canada. “As a working mom of two rambunctious kids, I’ll take all the help I can get, especially during the holidays. That’s what Walmart does best - helping customers like me, when they need us most.”


Gifting can be particularly overwhelming, and Walmart makes it easy with an incredible product selection and affordable prices with 1000s of items on Rollback for the holiday season.  Customers can find everything they need to make their season bright, including festive décor, electronics, top toys, holiday fashions, delicious food, and more, all at Walmart’s everyday low prices.


The holiday TV spot airs through to Christmas and is part of a comprehensive holiday marketing campaign, which includes traditional media, an exciting media preview and extends to various digital platforms including Buzzfeed, Instagram, Facebook, TikTok, and YouTube, ensuring a broad reach to a diverse audience.


Customers can see the season’s top finds in our holiday digests and website and can shop in-store or online, enjoying quick and easy pickup and delivery.


We look forward to helping Walmart customers make this Christmas extra special and memorable.

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