Walmart Canada Reveals the Top 20 Green Business Ideas Submitted By Students

Five finalists will compete for the chance to win $90,000 in prize money

TORONTO, January 16, 2013 – The future of sustainability has received an injection of innovative enthusiasm. Walmart Canada today announced the 20 most compelling submissions collected as part of its second annual Green Student Challenge. The top five student groups will be evaluated by some of Canada’s most successful CEOs, an opportunity that has these students eager to compete.

More than 150 students from coast to coast registered for the Challenge following its launch last September.  The one of a kind competition challenges students to put forward their vision and ideas for improving the environment and making businesses more sustainable. From carbon credits, to conversion of plastic to fuel, to e-flyers and eco-shopping, the submissions made it clear that students across the country are committed to addressing Canada’s environmental challenges and have the vision to see those ideas come to life.

The twenty semi-finalists are required to submit a more detailed description of their original idea/concept, with five finalists being chosen in early February. Those finalists will then go on to present their ideas to a CEO judging panel consisting of Shelley Broader, president and CEO of Walmart Canada, Dianne Craig, CEO of Ford Motor Company of Canada, Chris O’Neill, managing director of Google Canada, Claude Mongeau, president and CEO of CN, Ana Dominguez, president and general manager of SC Johnson Canada and Tom Heintzman, President of Bullfrog Power.  The judges will be looking at originality, ease of implementation and potential business and environmental benefits as criteria to determine the winner of the Walmart Green Student Challenge.

“The Walmart Canada Green Student Challenge is a win-win-win for students, the corporate world and, most importantly, the environment,” said Shelley Broader, president and CEO of Walmart Canada. “We’re thrilled with the interest and support this initiative has received, and look forward to hearing more from the top twenty on how they think we can all work together to create a greener future for all Canadians.” 

The Walmart Green Student Challenge encourages students to push the boundaries of innovative thinking, with the company awarding students a total of $90,000 in cash and prizes including $25,000 to the grand-prize winners and $25,000 to the winners’ school. The twenty semi-finalists are required to submit a more detailed description expanding on their original idea/concept by January 25, 2013. Five finalists will present their ideas to the panel of judges on February 26, 2013.

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To learn more about the Walmart Green Student Challenge and how to enter, please visit, visit our Facebook page at or follow us on twitter at @WalmartGSC.

About Walmart Canada
Walmart Canada operates a growing chain of more than 335 stores, employing nearly 90,000 Canadians, and serving more than one million customers each day. The company's vision is to demonstrate environmental leadership by reducing the ecological impact of its operations through company-wide programs focused on waste, energy and products, as well as outreach programs that preserve and enhance local environments. Visit for more company information or follow Walmart Canada on Twitter at

For more information, please contact:
Melissa Cable-Cibula
APEX Public Relations