Walmart Canada announces Top 12 Toys of the 2011 holiday season

Mississauga, ON, November 1, 2011 – Walmart Canada today announced its list of Top 12 Toys of the 2011 holiday season. The retailer has lowered its prices, meaning millions of dollars of overall potential savings in toy purchases alone. It’s just one of the many steps the retailer is taking to help Canadian families enjoy the holiday season, even during tough economic times.

"We recognize that toys remain one of the most popular gifts for young children and we’re committed to offering our customers low prices on many of the season’s most popular toys," said Todd Sharman, vice president of hardlines and seasonal for Walmart Canada.

In addition to the company’s everyday low prices and rollback pricing, Walmart Canada has a commitment to match prices through their Ad Match program.  Under this program, Walmart Canada will match the advertised in-store retail price of any local competitor for an identical product purchased at a Walmart Canada store (Some conditions and limitations apply.  Full details can be found in store.). "We want our customers to feel confident they can shop for toys at any time in the holiday season and get terrific value for their hard-earned money," added Sharman.

Top 12 Toys* (listed in alphabetical order)
Barbie Sisters Go Camping Camper - Was $89.94 Rollback $77.77
Battleship Live - $34.88
Beyblade Metal Masters Triple Battle Set -Was $38.96 Rollback $28.86
Fijit Friends - Was $59.94 Rollback $47.87
FurReal Friends Cookie My Playful Pup - Was $64.94 Rollback $42.77
LeapPad Electronic Learning - Was $ 109.96 Rollback  $89.77
Monster High ‘Dawn of the Dance’ 3-pack – item exclusive to Walmart $34.94
Nerf Vortex Nitro Blaster - Was $ 47.94 Rollback $36.93
Real McQueen Radio Control Car - $48.87
Sesame Street Playskool Let's Rock Elmo $52.47
Star Wars Ultimate FX Lightsaber -Was $ 39.92 Rollback $28.77
Transformers Dark of the Moon Ultimate Optimus Prime - Was 84.96 Rollback $62.87
(*In stores only. Conditions may apply.  Selection may vary by store.)

New this year, customers can take advantage of Walmart’s everyday low prices without leaving the comfort of their home. A selection of more than 700 toys, including some of Walmart’s Top 12, are available for purchase online through, the retailer’s newly developed e-commerce site.

Established in 1994 and headquartered in Mississauga Ontario, Walmart Canada operates a growing network of 329 stores and serves more than one million customers each day across Canada.  Walmart is one of Canada’s largest employers with more than 85,000 associates, and was recently named one of Canada’s top 10 corporate cultures as well as one of the best places to work for 50-plus Canadians.


For further information:
Contact: Rosalyn Carneiro, manager, public relations, 905-821-2111, ext.74240